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Mediaset Pioneers the Future of Recruitment with StepsConnect’s Advanced AI and Analytics Platform

Mediaset
Immagine dell'intestazione

What you can achieve with StepsConnect

34%

reduction in time-to-hire
Clients reduce their time-to-hire by 34%, leveraging AI shortlisting and WhatsApp scheduling features.

42%

time saved in recruitment processes
StepsConnect’s automated tools save 42% of the time usually spent on recruitment activities.

26%

increase in candidate conversion
An optimized recruitment funnel boosts candidate conversion by 26% for our clients.

Client’s Challenge:

Mediaset, a European leader in the production and distribution of audiovisual content across TV, web, radio, and cinema, with its 16.000 employee, operates in a fast-evolving industry where technological innovation is paramount. This industry is particularly growing in the areas of sustainability and digital transformation and the industry itself is facing challenges in boosting their actual recruitment process with seamless AI-tool to shortlist highly specialized roles, white and blue collar. Mediaset needed a cutting-edge recruitment platform that could handle the complexity of shortlisting and selecting top-tier candidates in these crucial areas, while also aligning with their broader corporate objectives of sustainability and innovation.

What We Did - The Project:

StepsConnect partnered with Mediaset to implement a talent management platform designed to meet the company’s advanced technological and sustainability goals. We introduced an AI-powered system that streamlined the recruitment process for specialized roles, offering precise shortlisting and automated candidate matching based on the unique requirements of each position. This system was seamlessly integrated with Mediaset’s existing infrastructure, providing a unified platform for managing all recruitment activities.

‍One of the key features of the platform was its robust analytics capabilities, which enabled Mediaset’s HR team to gain deeper insights into their recruitment processes. The AI-driven system also offered a personalized candidate experience, with automated communication and scheduling tools that ensured timely and relevant interactions with potential hires. This not only improved the candidate experience but also increased the likelihood of securing top talent in competitive fields.

Results Achieved:

With StepsConnect’s advanced AI and analytics platform, Mediaset significantly enhanced its recruitment capabilities for specialized roles. The new system led to a significant improvement in the accuracy of candidate matching, reducing the time required to fill critical positions. The analytics tools provided valuable insights that allowed the HR team to continuously get insight on their processes.

Conclusions

This case study highlights how Mediaset leveraged StepsConnect’s cutting-edge recruitment technology to optimize their hiring processes, secure top-tier talent in critical roles, and align their recruitment practices with their broader goals of sustainability and innovation in the media industry.

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